Peter Braden, CFP®

Wealth Management Advisor

Peter (“Pete”) joined Godsey & Gibb Wealth Management as a Wealth Management Advisor in 2017. In this role, he works directly with individuals and their families to develop personalized investment strategies focused on their long-term financial goals. In addition to routinely monitoring his clients’ accounts and strategy, he regularly partners with his clients and Godsey & Gibb’s in-house portfolio management and tax teams to adjust their strategy in response to life-altering events and proactively make changes in response to the economy and markets. Pete is also a CERTIFIED FINANCIAL PLANNER™ professional and leverages this knowledge to help clients build and execute structured, goals-based financial plans that address key areas such as retirement, estate planning, income protection, and support for loved ones.

With over 35 years of experience in the financial services industry, Pete brings deep expertise in serving both individual and institutional investors. He specializes in guiding clients through complex financial situations, focusing on goal-based strategies and carefully evaluated investments.

Pete began his career with a regional brokerage firm. As an original member of their Investment Consulting Group, and serving as the Director of Investment Consulting, he helped grow their business from a start-up to over $5.5 billion. In addition to this leadership role, he has also held regional territory positions with several leading global financial services firms. More recently, he was a Principal with a North Carolina-based family office and investment boutique, where he led business development and investor relations.

Pete earned a Bachelor of Arts in Economics, cum laude, from Washington & Lee University and a Master of Business Administration from the University of Richmond. He currently holds a FINRA Series 65 license and has previously held FINRA Series 7, 24, 9, 10, and 3 licenses through past roles.

Outside of the office, Pete enjoys boating, sports, reading, traveling, and cheering on University of Georgia football. He is also an active member of St. James’s Episcopal Church in Richmond, Virginia. Pete has been married to his wife, Holly, for 37 years and they have two adult sons and are the proud grandparents of two grandsons.